NoCo® Animation
Client
Our Place
Creative Director
Jon Schober
Design & Animation
Larry Won
The Always Pan Pro’s unique NoCo® construction goes through five meticulous stages—Titanium, Pressed, Heat Treated, Hardened, and Polished. The goal of this video was to showcase how each phase shapes both the look and performance of the pan.
As the designer and animator, my challenge was to turn these technical steps into a visually compelling and easy-to-follow narrative. I started by exploring an artistic direction that could balance the clarity of an infographic with the rich, tactile feel of the brand. To ground the visuals, I focused heavily on texture and shadows—bringing in elements of realism and warmth that reflect the brand’s core values.
The final result was a layered blend of 3D objects set against 2D backgrounds, creating just enough contrast to spotlight the craftsmanship while keeping the viewer engaged with every detail.
As the designer and animator, my challenge was to turn these technical steps into a visually compelling and easy-to-follow narrative. I started by exploring an artistic direction that could balance the clarity of an infographic with the rich, tactile feel of the brand. To ground the visuals, I focused heavily on texture and shadows—bringing in elements of realism and warmth that reflect the brand’s core values.
The final result was a layered blend of 3D objects set against 2D backgrounds, creating just enough contrast to spotlight the craftsmanship while keeping the viewer engaged with every detail.
Storyboard & Process
